February 26, 2018

As Video Bundles Proliferate, Consumers Seek Simpler Choices

As traditional linear TV viewing shifts to an on-demand and over-the-top delivery system, companies that sell bundles of premium video content are trying to adjust accordingly.

According to a new report by Hub Entertainment Research, media companies, technology companies, and distributors should be seeking simplicity as they compete for consumer attention.

 

Learn More>>

BACK

Copyright © 2015 HUB Research llc. All rights reserved.