CATEGORIES

Our areas of expertise

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TELEVISION

The New “Golden Age” of TV: In an era of proliferating options, how do consumers find, choose, and consume TV content?

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GAMING

Today, Everyone's a Potential Gamer. With so many new ways to play, new ways to pay, and new digital paths to purchase. Where do the biggest opportunities lie?

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SPORTS

Game Changer: When it comes to sports, technology has been more boon than bane, helping fans connect to their favorite teams, players, and sponsors in a multitude of new ways with our sports market research experts.

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MOVIES

Shrinking the Silver Screen: Vivid home theaters, digital distribution, and piracy have all made the movie business more complicated. But there are also opportunities to engage with larger audiences that have never existed before.

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MUSIC

The Beat Goes On: The music industry was one of the first to feel the effects of digital disruption. And the battle is far from over.

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MEDIA

The Medium Is the Message: Media companies have had to do much more than adapt to digital disruption—they’ve had to reinvent themselves to survive

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