ENTERTAINMENT: EXPLAINED

Everything you need to know about how people find, choose, and consume entertainment content today

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WATCHING TV WITH MORE DEVICES.

3.1

In 2015 the average online viewer watches on or through 3.1 devices – a 29% increase from 2013
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ONLINE TV AND GAMING CONSOLES.

33%

Among those who watch any TV through a game console, one third say watching TV was a main reason they bought their console.
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STREAMING FROM MULTIPLE CONNECTIONS.

2.1

The average connected TV isused to stream content through 2.1 different connections (including built in connectionsand peripherals)

Our Mission is Simple

Technology  has disrupted industries of all kinds.  Entertainment is no exception.  It’s changed how people find out about content, where they go first to consume it, the devices they use to access it, and how they pay for it (if they pay, at all).  It’s a time of upheaval, but also one of tremendous opportunity for companies that understand best and act first.

We created Hub to focus specifically on the intersection of technology and entertainment.  We’ve been tracking these trends from the time digital entertainment options first became available.  Our mission:  to provide clients with the most valuable insight, packaged in a compelling story, at a reasonable price. We are a one stop shop for entertainment market research.

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