July 13, 2020

2020 Evolution of the TV Set

The second year of this report will continue to cover the current, emerging, and soon-to-come capabilities of TV sets and TV set peripherals, and how they may influence viewer behavior. The report provides stakeholders in the “TV value chain” – device manufacturers, content producers, and content distributors – with insights they can use to improve their TV-related business outcomes.

The study is conducted among 2,500 U.S. consumers age 16-74.