May 24, 2022

Bundling Streaming and Other Services Makes A Difference For Users

Hub Research released a new study that showed something very interesting about the streaming world. Among the findings of what it referred to as a “Battle Royal” for streaming it found that users who have streaming built-in as a bundled service are more likely to see the service as a must-have service than services that do not. Highlighted is Amazon Prime which includes multiple streaming perks like it Prime Video app, a complementary level of Amazon Music, podcasts, ebook access, and of course free shipping.


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