July 23, 2018

Video Games Rival TV As ‘Default’ Millennial Entertainment

While video games have yet to crack Madison Avenue in any massive way, the next generation may have some say in that. A new study finds that Millennials are just as likely to play video games as watch TV as their “default” source of entertainment.

The study from Hub Entertainment Research is based on self-reported responses from a survey of nearly 2,000 persons ages 16-74 conducted in June.

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